CASE STUDY FOR CRUISE COMPANIES/TOP 20®
Northern European Cruise Drives $1,000,000+ in Incremental Revenue
A cruise line needed to spark off-season bookings for a unique Northern European itinerary.
They launched a Top 20® campaign including airfare from 25 cities and an onboard ship credit for $2999 per person.
- 390 bookings
- $1,169,000+ in incremental revenue
- Widely available airfare options made this offer uniquely appealing to Travelzoo members