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Solutions for Vacation Packagers

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Vacation packagers the world over use Travelzoo to drive incremental revenue through direct bookings, fill inventory during need periods and build an affluent client base of travel enthusiasts.

Top 20®

The Top 20 is a weekly email that stimulates incremental demand for vacation packagers by pushing a list of outstanding offers to Travelzoo members. Placement in the Top 20 generates direct bookings, enabling you to fill key need periods and retain the customer relationships for building dynamic CRM strategies.

88% of Travelzoo members who open the Top 20 do so within 24 hours of receipt

  • High volume

    The Top 20 reaches 28 million members worldwide.
  • Editorial endorsement

    Your offer benefits from Travelzoo's powerful editorial endorsement.
  • Incremental demand

    The Top 20 stimulates incremental demand from a qualified audience.
  • Direct bookings

    The Top 20 drives immediate volume and bookings directly to your website or call center, generating incremental revenue.
  • Travelzoo support

    Your company receives valuable support from Travelzoo including offer evaluation and testing.
  • Geo-targeting

    The Top 20 can promote appropriate offers to members in geo-targeted regions across the U.S. or internationally.
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"I have been reading and re-reading the Travelzoo Top 20 every single day... I'M ITCHING TO GO ON A COOL TRIP ASAP!"
1 How it works Our team of Deal Experts vets each Top 20 offer, and consults with you to craft a deal which provides a smooth experience for you and our members.
2 How it works The Top 20 is published weekly to members via email, website and mobile platforms.

View the most recent Top 20 at www.travelzoo.com/top20 »
3 How it works Each qualified offer links to a dedicated deal page providing Travelzoo's endorsement through compelling editorial.
4 How it works Members are sent directly to your website or call center to book, allowing you to control the consumer relationship.
Specific offers create urgency to book and help sales during key need periods. Roll over the images below for more details.

Newsflash™

Newsflash is a geo-targeted email alert promoting a single, time-sensitive offer to up to 12.5 million opt-in members in 20 regions. With only one offer featured, your deal receives maximum visibility and generates immediate demand because it's delivered as breaking news. Plus, we target members in the most relevant geographic regions, which translates into increased direct bookings for you.
  • Fast delivery

    With Newsflash, your offer is instantly distributed; it's fresh news members will want to act on.
  • Targeted regions

    Newsflash delivers your deal to members in the most relevant geo-targeted regions.
  • Maximum visibility

    Because only one offer is listed in the email alert, your deal receives maximum visibility.
  • Editorial endorsement

    Your offer benefits from Travelzoo's powerful editorial endorsement.
  • Website exposure

    Each Newsflash offer receives a text ad for up to one week in an appropriate section on the Travelzoo website.
1 How it works Our team of Deal Experts vets each Newsflash offer, and works with you to ensure that your deal provides the best possible value to our members. The Newsflash offer is a "breaking news" deal that warrants interrupting a member's day.
2 How it works Newsflash is delivered as an HTML email promoting a single travel deal to geo-targeted, opt-in members who are active leisure travelers.

Newsflash offers are also published online at www.travelzoo.com/newsflash »
3 How it works The Newsflash email explains the offer and booking instructions, and sends members directly to your website to book. This allows you to control the customer relationship.
Newsflash is strategically designed to create urgency to book. Roll over the image below for more details.

Why it works

Supersearch™

SuperSearch is a vacation search tool recommending relevant websites based upon itinerary. Users are automatically directed to results within your website. This allows you to capture the demand of an audience actively searching for travel, and then control the customer relationship. No upfront investment is required. You pay only for the click.
  • Qualified leads

    Attract highly qualified leads based on traveler's search query.
  • Pay only for the click

    You keep the traffic, you keep the branding, you make the sale.
  • Maintain customer relationship

    SuperSearch directs travelers directly to your site to book.
  • Get on the short list

    Only a limited number of advertisers are shown for each query.
  • Enhance performance

    SuperSearch enhances campaign performance by only populating when the traveler enters the advertiser destination.
1 How it works Users enter specific itinerary just once — destination, travel dates, rooms, etc.
2 How it works

SuperSearch recommends relevant websites based on the specific itinerary.

Users click on sites of interest to view detailed results.

3 How it works

A new browser window opens to highlight the search results on your own website.

You control the entire customer relationship.

SuperSearch enhances campaign performance by recommending only relevant websites. Roll over the image below for more details.

Why it works

Travelzoo Partnerships

Travelzoo Partnerships captures demand from more than 70 million users actively researching travel. CPC offers are promoted across Travelzoo’s global websites and through a network of more than 350 news and lifestyle websites including Los Angeles Times, Chicago Tribune and AOL Travel. This powerful combination puts your deals in the competitive set when users are interested in booking travel.

A Chicago hotel generated a 42:1 return through Travelzoo Partnerships

  • Flexible, turn-key solution

    Our CPC program is a flexible solution using existing offers to help advertisers accomplish key objectives.
  • Capture demand

    Your offer benefits from Travelzoo's powerful editorial endorsement.
  • Incremental demand

    Reach consumers who are looking to travel.
  • Qualified traffic

    Target consumers when they are actively searching to travel to your destination.
  • Multiple platform distribution

    Promote your deals across Travelzoo's global websites and through a network of more than 350 news and lifestyle websites.
  • Performance-focused solution

    You only pay when a user shows interest and actually clicks on the offer.
1 How it works CPC listings rotate through relevant site sections based on your objectives.

Users click on the headline to access deal details on the Travelzoo website. Or they can be directed immediately to your booking engine.
2 How it works Travelzoo's compelling editorial provides endorsement for your offer.
3 How it works Members are directed to your website or call center to book.
Our targeted, performace-based solution reaches across Travelzoo and Network sites. Roll over the images below for more details.

How does Travelzoo influence consumers at every stage of the buying process?

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